Press Release
GenFlex Showcases Energy- & Labor-Saving Solutions at IRE 2017
New adhesives eliminate odor and emissions, with easier installation – giving contractors more flexibility on the jobsite INDIANAPOLIS & LAS VEGAS, February 28, 2017 – GenFlex Roofing Systems, a leader in roofing products and service for professional roofers for more than three decades, will showcase its latest energy- and labor-saving solutions at the International Roofing Expo in Las Vegas, March 1-3. GenFlex has earned a reputation for meeting the day-to-day demands of commercial roofers on the jobsite, with dependable quality and a strong commitment to the construction industry’s drive for more efficient, sustainable buildings. At IRE (Booth 531), the company will feature three product developments that support...
read morePress Release: New EZ TPO Peel & Stick
GenFlex Roofing launches new and improved low-temperature EZ TPO Peel & Stick membrane: Extends the roofing installation window for contractors down to 20 degrees Fahrenheit INDIANAPOLIS, Ind., February 12, 2015 – GenFlex Roofing Systems, a leading supplier of single-ply commercial roofing products, has introduced an enhanced self-adhesive technology for its EZ TPO Peel & Stick membrane. The new adhesive formula offers twice the bonding strength of competitive self-adhesive products (by lbf/in in peel testing), and can be installed in temperatures as low as 20 degrees Fahrenheit and as high as 120 degrees Fahrenheit. For more than thirty years, GenFlex has been known for durable and dependable roofing products, supporting...
read morePress Release: June 17, 2013
GenFlex Roofing Systems Unveils New Branding at the Western Roofing Expo Indianapolis, Ind., June 17, 2013 – GenFlex, a brand with a 30-year heritage in the roofing industry, unveiled a new look and messaging at the Western States Roofing Contractors Association’s Western Roofing Expo in Reno, Nev. With an updated logo, revised color scheme and redesigned trade show booth, GenFlex rolled out its new brand to roofing contractors during the show, reminding them of the superior flexibility that GenFlex offers as a partner to help build their businesses. The new branding also incorporates the tagline, “Above all.” “We found that while most contractors have a positive impression about GenFlex, we aren’t...
read morePress Release: Dec. 8, 2009
The Benefits of a Good Contractor-Distributor Relationship Tuesday, December 08, 2009 Both contractors and distributors know that the roofing business may as well be called the relationship business. And the best ones know that mutual trust is something that must be earned and maintained — not taken for granted — especially today. Dick Ezold of D and R Roofing understands this well. His distributor, fellow Massachusetts business owner Steve Field of Heritage Wholesalers, believes that trust is what drives their mutual success. Trust is developed when another business goes out of its way to see that yours achieves success. Trust is paid off when both companies achieve their financial goals. In any relationship, no one will...
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